The service caters to those very well off financially, but who were left behind when it came to love.
"A lot of millionaires want something more exclusive than what is already out there," said Darren Shuster with Luxy.
They are sometimes called one percenters, people with a lot of money. They live in big homes, fly in private jets, and drive nice cars.
But if all that money can't buy them love, they may also need one of these; a smartphone with the free dating app called Luxy.
"Luxy is a dating platform, a mobile app that caters to the top 1% in terms of wealth and financial power, it's like a Tinder minus the poor people," said Shuster.
Minus the poor people? Luxy screens out those less fortunate financially before clients go in search of that perfect fiscal and feeling match.
"Rather than going to these mass consumer dating apps that everybody can get into, it's a matter of exclusivity and a matter of matching up individuals who are looking for the same lifestyle," he said.
Darren Shuster flew in from Los Angeles to talk about the application he's the spokesperson because the CEO remains anonymous.
"We do get a certain amount of e-mails and feedback from people all over the world, who are angry because they can't get on this sort of exclusive dating site," said Shuster.
So how does Luxy keep riff raff from joining?
"There is actually a formal process whereby individuals submit their tax records which are verified by a human going through each and every piece of paperwork that is submitted," he said.
Still pretenders do slip through until they are discovered.
"It's self-selecting, you are not going to last very long if you show up on your first date in a 1981 Volkswagen Bug at the local McDonald's drive-thru," said Shuster.
In just four months Luxy has signed up 150,000 users, the minimum financial requirement for men is a $200,000/year income.
"For women it's a hundred thousand, it's sort of like the high school party one would throw where the dudes get in for $2 and the women get in for $1 because you want more women on the dating site, right in all candor that the model," he said.
Shuster claims more than half the people now looking for love on Luxy make at least $500,000 a year.
"The wealthiest individual I ran across on the app in the last four months is a woman in Los Angeles, who has a 100 million dollars as an investment banker and somehow associated with the entertainment industry," said Shuster.
Just don't ask him for any names of his clients, he wouldn't give FOX 10 any.
"But if you happen to have a high net worth, and you have higher aspirations to associate yourself with a more luxuriously lifestyle with others that are living
that lifestyle there is only one app, and it's Luxy," he said.
Shuster said a clients net worth is listed on his or her profile page first. Photos of yachts, Ferrari's and vacation homes work well too.
For more information visit: http://www.onluxy.com