The cost of making a hit song or album - FOX 10 News | fox10phoenix.com

The cost of making a hit song or album

Posted: Updated:
NEW YORK (MYFOXNY) -

What does it cost to make a hit song? Good pipes? Thick skin? What about dollar bills?

"The amount that we've spent has never had anything to do with whether it was a hit or not," says Tom Silverman, CEO and founder of Tommy Boy Records, who has dollar bills hanging as inspiration in his Flat Iron office.

"In fact some of the songs that were the least expensive to produce were the biggest hits," he says, like "Planet Rock."

"I think we spent $800 making the record," he says. "And it sold 600,000 12-inch singles."

Or remember "Jump Around"?

"Maybe when we made jump around it cost us $10,000," he says.

Silverman says Grammy-winning breakout artist Lorde also invested a relatively small amount into her breakout single, "Royals."

"It probably didn't cost that much money," he says. "I would say around $10,000, maybe even less than that."

Lorde's album "Pure Heroine" passed 1 million sales earlier this year. But the cost of making a hit gets increasingly steep as an artist gains popularity.

"An artist like Rihanna sells a lot of albums, has a big fan base, so they can invest $3, $4 million into making that album because they have too much to lose if they don't," Silverman says.

NPR estimates Rihanna's 2011 single "Man Down" cost over $1 million to produce for the writers, a great producer, not to mention recording facilities and the all-important marketing: getting the song on the airwaves. But in some ways, digital avenues like Pandora, Spotify and YouTube are bringing the cost of production down.

"You can test your music on Sirius XM, on Pandora, on other places and then take it to radio, which is more expensive, once you know the record is a hit," Silverman says.

  • Local NewsLocal NewsMore>>

  • Pranna to end 'boozy brunch' after viral video

    Pranna to end 'boozy brunch' after viral video

    Wednesday, August 27 2014 11:10 PM EDT2014-08-28 03:10:44 GMT
    Video posted on YouTube showing young women and men who appear to be stumbling and drunk coming out of the restaurant Pranna in the flatiron district is why angry residents packed into a community meeting to complain Wednesday night. Neighbors say problems have been happening on Saturdays and Sundays during a so-called bottomless brunch, where patrons can drink as many drinks as they want in a two-hour period.
    Video posted on YouTube showing young women and men who appear to be stumbling and drunk coming out of the restaurant Pranna in the flatiron district is why angry residents packed into a community meeting to complain Wednesday night. Neighbors say problems have been happening on Saturdays and Sundays during a so-called bottomless brunch, where patrons can drink as many drinks as they want in a two-hour period.
  • NYC's secret access for celebrities

    NYC's secret access for celebrities

    Wednesday, August 27 2014 11:07 PM EDT2014-08-28 03:07:59 GMT
    A little bit of money, power and fame can unlock a whole world of hidden passageways and detours allowing stars to come and go discreetly. Seth Weisser has perfected private shopping inside his Soho vintage boutique What Goes Around Comes Around. Celebs slip in through the side door and descend into the vault. But the upper floor isn't too shabby either, featuring hundreds of rare Chanel and Hermes handbags.
    A little bit of money, power and fame can unlock a whole world of hidden passageways and detours allowing stars to come and go discreetly. Seth Weisser has perfected private shopping inside his Soho vintage boutique What Goes Around Comes Around. Celebs slip in through the side door and descend into the vault. But the upper floor isn't too shabby either, featuring hundreds of rare Chanel and Hermes handbags.
  • Sister of Boston bomb suspect arrested

    Sister of Boston bomb suspect arrested

    Wednesday, August 27 2014 9:46 PM EDT2014-08-28 01:46:05 GMT
    The NYPD arrested Ailina Tsarnaeva, the sister of Boston bombing suspect Dzhokhar Tsarnaev, for allegedly threatening to bomb a New York City woman, a police official confirmed. Tsarnaeva, of North Bergen, N.J., is accused of calling a woman Monday and warning her to stay away from her and her boyfriend, the woman's ex, sources told the New York Post.
    The NYPD arrested Ailina Tsarnaeva, the sister of Boston bombing suspect Dzhokhar Tsarnaev, for allegedly threatening to bomb a New York City woman, a police official confirmed. Tsarnaeva, of North Bergen, N.J., is accused of calling a woman Monday and warning her to stay away from her and her boyfriend, the woman's ex, sources told the New York Post.
Powered by WorldNow

KSAZ-TV & KUTP
511 W. Adams St.
Phoenix, AZ 85003

Phone: (602) 257-1234
Fax: (602) 262-0177

Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | New Terms of Service What's new | Ad Choices