Coca-Cola is raising soda prices; CEO says consumers likely to feel effect

(FOX News) -- Soda lovers might want to start stocking up. James Quincey, the CEO of the Coca-Cola Company, said Wednesday that the company would be raising the prices of its carbonated offerings due to rising freight costs and metal tariffs, The Wall Street Journal reported.

Quincey also said he expect the move to result in bottlers and retailers charging the customer more, to make up for the elevated costs. He did specifically discuss how much the company would be charging for carbonated soda, nor did he indicate how much more consumers can expect to pay per can.


>>VIDEO: Coca-Cola set to raise prices due to metal tariffs

A representative for Coca-Cola could not comment on specific price increases, but noted that the ultimate cost of a can would be left up to the discretion of the retailers.

The rep added that price increases "which involve the U.S. market" have already taken effect for those purchasing to resell at a retail level.

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